BRANDING | WEBSITE DESIGN

Sparkwise

Sparkwise is a live group learning platform that delivers automated, scalable professional development at 80% lower cost. I designed their website to communicate the platform's unique value proposition—active collaboration, expert content, and limitless scale—while converting enterprise L&D decision-makers into customers.

Process

I created a visual system balancing professionalism with energy, reflecting Sparkwise's innovative learning approach. The design prioritized clarity, conversion-focused layouts, and dynamic elements demonstrating the platform's interactive nature through the website itself.

Impact

The website positioned Sparkwise as a credible enterprise solution, supporting growth to clients including Google, Harvard Business Review, and McKinsey Academy. Clear value communication improved lead conversion and accelerated sales cycles for their B2B team.